Apple has beat Samsung as the most intimate brand among UAE shoppers, according to MBLM’s 2015 brand intimacy report. The report lists the top ten intimate brands in the Emirates. Apple came in at number one, followed by Lexus in second place and Samsung in third place. The report has been created to understand the emotional bonds between consumers and brands. Other brands that made the list include the Abu Dhabi Commercial Bank, Mercedes, Google, and Starbucks.
UAE leaders highlight unity and strength in Dubai meeting
The UAE's leaders have emphasised the country's ability to overcome challenges through societal unity and strong institutions.
UAE modifies alert sounds in National Early Warning System
UAE authorities have announced an update to the National Early Warning System, with changes to the alert sound schedule.
2 members of UAE Armed Forces martyred in helicopter crash
Two members of the UAE Armed Forces died on Monday in a helicopter crash caused by a "technical malfunction", the Ministry of Defence announced on Monday.
UAE condemns drone attack on consulate in Iraqi Kurdistan
The UAE has strongly condemned an unprovoked drone attack on its Consulate General in the Kurdistan Region of Iraq, which caused material damage but no injuries.
The UAE's leaders have emphasised the country's ability to overcome challenges through societal unity and strong institutions.
UAE authorities have announced an update to the National Early Warning System, with changes to the alert sound schedule.
Two members of the UAE Armed Forces died on Monday in a helicopter crash caused by a "technical malfunction", the Ministry of Defence announced on Monday.
