Eight out of ten UAE residents say they trust the recommendations of family and friends over traditional advertising. A new study shows social media is also one of the most trusted formats at 74%, just behind editorial content, such as newspaper articles, which came in second. The Nielsen Global Trust in Advertising Report showed that trust in Radio and TV advertising has increased to 67%. Nearly three quarters of UAE respondents trust branded websites, up 2% from 2013.
Sharjah Ruler announces AED 500 million exhibition centre project
A new AED 500 million Exhibition and Convention Centre is set to be built under the directives of His Highness Sheikh Dr Sultan bin Mohammed Al Qasimi, Supreme Council Member and Ruler of Sharjah.
Sheikh Abdullah discusses advancing CEPA with Canadian FM
Sheikh Abdullah bin Zayed Al Nahyan, Deputy Prime Minister and Minister of Foreign Affairs, has discussed advancing efforts to conclude a Comprehensive Economic Partnership Agreement (CEPA) with his Canadian counterpart Anita Anand.
UAE approves innovative treatment for heart failure
The Emirates Drug Establishment has approved Inpefa® (sotagliflozin), an innovative treatment for heart failure, making the UAE the second country in the world to authorise this therapy.
UAE, Iraq foreign ministers hold bilateral talks
Sheikh Abdullah bin Zayed Al Nahyan, Deputy Prime Minister and Minister of Foreign Affairs, has held bilateral talks with his Iraqi counterpart Dr Fuad Mohammed Hussein during a phone call on Monday.
A new AED 500 million Exhibition and Convention Centre is set to be built under the directives of His Highness Sheikh Dr Sultan bin Mohammed Al Qasimi, Supreme Council Member and Ruler of Sharjah.
Sheikh Abdullah bin Zayed Al Nahyan, Deputy Prime Minister and Minister of Foreign Affairs, has discussed advancing efforts to conclude a Comprehensive Economic Partnership Agreement (CEPA) with his Canadian counterpart Anita Anand.
The Emirates Drug Establishment has approved Inpefa® (sotagliflozin), an innovative treatment for heart failure, making the UAE the second country in the world to authorise this therapy.
