Eight out of ten UAE residents say they trust the recommendations of family and friends over traditional advertising. A new study shows social media is also one of the most trusted formats at 74%, just behind editorial content, such as newspaper articles, which came in second. The Nielsen Global Trust in Advertising Report showed that trust in Radio and TV advertising has increased to 67%. Nearly three quarters of UAE respondents trust branded websites, up 2% from 2013.
H.H. Sheikh Hamdan launches campaign to celebrate Emirati culture
His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Dubai's Crown Prince, has unveiled the 'Season of Wulfa', a campaign that celebrates the spirit of Emirati culture and mark "occasions, including Haq Al Leila, Ramadan and Eid".
Dubai's RTA opens first phase of Hessa Street upgrade
Dubai’s Roads and Transport Authority (RTA) opened phase one of the Hessa Street Development Project, extending from Al Khail Road to Sheikh Zayed Road over a length of 4.5 km.
UAE unveils final phase of housing project for Malaysia flood victims
The Emirates Red Crescent (ERC) has launched its final phase of an AED 11.2 million housing project for families affected by floods in the Malaysian state of Pahang.
1 Billion Followers Summit positions UAE as 'global leader in content economy'
The fourth edition of the 1 Billion Followers summit has concluded on Sunday, positioning the UAE as a "global leader in content economy," according to Mohammad Al Gergawi, Minister of UAE Cabinet Affairs.
His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Dubai's Crown Prince, has unveiled the 'Season of Wulfa', a campaign that celebrates the spirit of Emirati culture and mark "occasions, including Haq Al Leila, Ramadan and Eid".
Dubai’s Roads and Transport Authority (RTA) opened phase one of the Hessa Street Development Project, extending from Al Khail Road to Sheikh Zayed Road over a length of 4.5 km.
The Emirates Red Crescent (ERC) has launched its final phase of an AED 11.2 million housing project for families affected by floods in the Malaysian state of Pahang.
